Archive - Benjamin's Notes

HNY! How many ads should you run? Are apps the answer? And save time keeping up on marketing

Jan 8 •

December 2024

3 Reasons Why Cost Per Lead Isn't Everything

Many of my prospective clients rightly ask, “how much do the leads cost?”

Dec 10, 2024 •

November 2024

How I write copy for Facebook (Meta) Ads in 2024

I started writing meta ads copy like most people do: referencing winning ad copy from competitors and iterating from there, trying to find a home run …

Nov 26, 2024 •

4 ways to generate lead magnet ideas for Facebook Ads

Most people, including myself in the earlier days, tend use the “lightning bolt” ⚡ method for coming up with lead magnets ideas.

Nov 19, 2024 •

How to use Facebook ads to get booked calls with lead form ads

Most people are familiar with the vanilla techniques of getting bookings via lead generation ads on Meta.

Nov 12, 2024 •

October 2024

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