Interview

Sep
20
The LinkedIn Networking Strategy for SaaS with Will van der Sanden

The LinkedIn Networking Strategy for SaaS with Will van der Sanden

Will van der Sanden is the founder of Dux Soup, one of the largest LinkedIn automation tools. In this episode,
Aug
29
How to Use Personalized Video to Increase Conversions and Activations with Oli Bridge

How to Use Personalized Video to Increase Conversions and Activations with Oli Bridge

Oli Bridge is the CMO at Bonjoro, taking the SaaS application from 0 to 50+ users. In this episode, we
Aug
22
How to Use Newsletter Placements to Acquire SaaS Users with Paul-Louis Valat

How to Use Newsletter Placements to Acquire SaaS Users with Paul-Louis Valat

About a month ago I connected with Paul-Louis via Medium, after reading his awesome article on his experience spending about
Jul
11
Growing Content Snare from 0-1k Paying Users, with Jimmy Rose

Growing Content Snare from 0-1k Paying Users, with Jimmy Rose

Jimmy Rose is the cofounder of Content Snare, a tool for collecting documents and information from clients. In this episode,
4 min read
Jul
04
How To Use SEO to Get Trial Signups with AdulGaniy Shehu

How To Use SEO to Get Trial Signups with AdulGaniy Shehu

Ben: I think most people would agree, middle funnel content does not get as much love as high-traffic pieces. I
7 min read
Jun
27
How To Use Video in The SaaS Marketing Funnel with Rishabh Bhandari

How To Use Video in The SaaS Marketing Funnel with Rishabh Bhandari

Ben: Rishabh is the founder and CEO of Content Beta, a media production agency for B2B SaaS, so I thought
6 min read
Jun
20
How To Promote Your SaaS Product on Reddit with Fed from GummySearch

How To Promote Your SaaS Product on Reddit with Fed from GummySearch

Ben: For a lot of marketers, even though they like the platform, Reddit can be a dangerous place. It’s
8 min read
Jun
14
How To Grow Your Twitter Audience from Zero with Yannick Veys

How To Grow Your Twitter Audience from Zero with Yannick Veys

Ben: Twitter is a platform that I’ve typically not liked that much because of the politics, but it has
7 min read
Jun
07
How To Use Email To Convert Saas Trial Users to Paid with Jacob Suckow

How To Use Email To Convert Saas Trial Users to Paid with Jacob Suckow

Ben: There’s a lot of information swimming around on the web about using emails to convert trial users into
8 min read
May
30
How To Write Better Cold Outreach Emails: 12 Lessons from Alex Berman

How To Write Better Cold Outreach Emails: 12 Lessons from Alex Berman

Ben: Cold email is a marketing channel I’ve recently come to appreciate even more. As the expert guest I
6 min read