For this episode I talked to guest Shahin Hoda on how you can build out the ABM 101 tech stack for your organization.
Shahin is the Founder of xGrowth, a B2B growth agency helping organizations close more mid-market and large enterprise deals.
Shahin talks us through 4 steps for the ideal ABM tech stack for both new startups and large companies.
We’ll be covering how to tackle:
- Which tools to use
- Automating outreach
- Lead Enrichment
- IP Insights
- Advertising Personalisation
- And more